World Economics - Insight , Analysis and Data

World Economics - Insight , Analysis and Data
Public Health, Advertising and Reality
Tim Ambler
World Economics, December 2009

Advertising is often blamed as the, or a, cause of public health problems such as misuse of alcohol or obesity. This paper suggests that the conclusions drawn by researchers owe more to their a priori attitudes than to an even-handed review of the evidence from both sides of the argument. The British Medical Association Science Committee’s 2009 call to ban alcohol advertising and promotion in the UK is taken as a case study. It is characterised by sweeping unsupported assertions, selective use of the literature and factual misreporting. Yet there is, or should be, common ground which should be defined and developed scientifically.
Download paper

Related thinking:
    The IMF’s Uneasy Excursion into the Euro Zone
Graham Bird
World Economics, September 2015
    The Eurozone: Was the UK Right to Opt Out?
Julian Gough
World Economics, September 2015
    What is Britain worth to the next generation?
Angus Hanton
World Economics, June 2015




© Copyright World Economics Ltd. 2017